Member-only story

Facebook and Instagram Most Valuable Brands in 2023? Think again!

Anthony Carranza
3 min readMay 11, 2023

--

Photo by Nathan Dumlao on Unsplash

In spite of all the efforts, Meta hasn’t been able to do anything to stop TikTok in its tracks. According to data analysts at Business2Community (B2C), TikTok has surpassed Facebook as the most valuable social media brand and valued higher too as a company.

Per the data from analysts at B2C, TikTok is valued 11% higher than Facebook and 65% more than Instagram. Considering all of the circus behind the efforts to ban TikTok, its popularity continues to grow. The data collected for this latest results is from Q1 2023.

Once upon a time, Meta (AKA Facebook), was valued at $100 billion. Not anymore because of the seismic shift with TikTok’s arrival. TikTok is estimated to be valued at $65 billion while Meta is valued at $58.8 billion.

--

--

Anthony Carranza
Anthony Carranza

Written by Anthony Carranza

Mission Statement Education: “My purpose is to connect with learners and inspire them! Write about education and TikTok trending topics!

No responses yet